Boots Christmas
Boots health and beauty wanted to create a relaxing and fun experience for beauty press and consumers to enjoy their Christmas products in a homely environment.
Welcoming over 150 journalists and fans to the event, Boots introduced their top-selling products of the year alongside guest speakers and a presentation on the psychology of gift buying.
Guests were then free to roam the house, sampling products, enjoying treatments and speaking to brand ambassadors about each of Boots Christmas ranges in a warm and cosy environment.